Matthew Daniel

Matthew Daniel

Creative Direction
Mastering the Art of Storytelling in Digital Marketing: 5 Tips from a Creative Director
Creative Direction
October 11, 2024
Mastering the Art of Storytelling in Digital Marketing: 5 Tips from a Creative Director

In the fast-paced world of digital marketing, storytelling has become an essential tool for connecting with audiences. As creative directors,…

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An Intro to Design Systems
Creative Direction
September 7, 2023
An Intro to Design Systems

As an Associate Creative Director, I have witnessed firsthand the transformative power of design systems in shaping a brand’s visual…

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How to Be a Successful Creative Director
Creative Direction, Process Improvement
September 15, 2022
How to Be a Successful Creative Director

Being a creative director in an in-house design team comes with many responsibilities. You not only have to be creative…

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